The secret strategy of mega enterprises to achieve the impossible is forecasting the future demand based on contrarian truth which is solely capitalized on their strengths and leveraging from their market positioning. By considering your business as a mega enterprise you can apply the same strategy to achieve your goals and outperform your historical results. First and most just like most companies you need to come up with a strategic plan that conveys your secret formula with a precise execution plan. Strategic planning begins with recognizing your strengths to overcome the identified weaknesses, then by leveraging your opportunities to eliminate the threats.

The focus of the strategic planning day will be on:

• as WHY even the business exists,
• through environmental scanning discovering the status of business and working our way to set new goals and objectives
• leveraging our newly discovered strengths to strategizing new market positioning accordingly
• evaluating our marketing campaign to make sure it’s aligned with the segmented market
• operating and workflow effectiveness assessment to identify bottlenecks

The eight hours strategic planning day is suitable for businesses with annual revenue above $250 k. During the session we will dive deep into every aspect of the business operation to make sure every piece of the puzzle is optimized, and its efficiency is maximized to deliver an agile and robust workflow. The first part of the strategic planning day will include the above plan (Small-Business Strategic Planning Day four hours).

The second part of the day will focus on:

·        exploring the identified business opportunities to acquire new division or eliminating the less profiting or low margin business products

·        creating an actual marketing campaign aligned with new buyers’ personas, client targeting and customer segmentations

·        budget allocation according to new workflow effectiveness assessment

·        brand messaging, story, vision, mission, values, and creed statement

·        resource and asset allocation to maximize business output and lead generating strategies

The product is suitable for corporations seeking an objective evaluation on their quality and progressive indicators. Often corporations go through a stagnated phase that lasts years, just because at some point the leadership team decided to settle for what once was considered a jackpot. We collect a lot of data prior to the strategic planning event to make sure the corporation KPI is run against competitors for a measurable performance analysis. The evaluation part of the event tackles fundamental and cornerstone of existing enterprise, including but not limited to: operating statement and workflow, health and safety, customer and staff satisfaction, authority and regulatory compliance, community contribution and charity, new product launch, etc.

The innovative and redesigning a new roadmap part of the Strategic planning days will focus on:

·        Value Proposition/ Minimum Viable Product

·        Environmental scanning/ Marketplace & Competitor research

·        Buyers Personas/Client targeting/ Customer segmentations.

·        Brand messaging/Story/Vision/Mission/Values/Creed

·        Fundraising strategies/ Investors interview preparation

·        Revenue stream/ Cost structure/ Key Metrics